Hello

I'm Brett Lair, an experienced, professional graphic designer from Ontario, Canada. I work directly with entrepreneurs to help start their dreams of running a business, with startups, small and large businesses to reach and exceed their goals, and with agencies achieve results their clients will love. All through effective, meaningful design solutions.

Not all businesses need an agency and not all agencies require another designer on staff. I bridge that gap for you. If you're an agency, I deliver the quality of work that you would expect from your employees. If you're a business owner, I provide the agency quality work and professionalism you're looking for without the higher agency cost.

Take a look at my work to see what I can do for you.


Services

These are just some of the projects I'll take on, but more importantly they're what I love to do. Delivering the results you need to help grow your business is my priority with every project I take on. Afterall, your reputation is my reputation.

Visual Identity

Your logo is one of the first chances someone has to make their choice, so looking professional with a logo that works seamlessly in all formats is essential.

Branding

More than just your logo, it's how your company's image appears across all platforms. And most importantly, how people perceive your business.

Web Design

Whether you want to refresh your current design, customize an existing theme, or a start from scratch, I'll work with you to get what you need.

User Interface Design

Everything from designing the look of your new app, website, or product to creating completely custom icons for your website.

Packaging Design

It's important to stand out in retail, you know this, so let me help you stand out from the clutter that's on the shelves and sell more product.

Collateral

Business cards that stand out, letterheads that don't scream MS Word, social media graphics, and brand standards guides that maintain the integrity of your brand.

Wayfinding & Signage

We've all wandered around trying to find a business or department, lost and frustrated, only to ask someone how to get there. Let's take the challenge out of it.

Animation & Motion Graphics

Add life to your brand! Animated icons on your website, logo animations for presentations and YouTube videos, even promotional and explainer videos.

Interested in working together?

I'm always looking to partner with people who are passionate and love what they do. Contact me and let's talk results!


Who you're working with

Coffee enthusiast, die-hard Volkswagen driver, wanderlust, minimalist and professional graphic designer.

I have several years of experience in an agency setting as well as providing solutions for clients and agencies across the world, including Canada, Sweden, Australia, the United Kingdom and the United States

Portrait of Brett Lair
Stalk me!

How much does design cost?

This is like asking “How much does a car cost?”. Without knowing any information about your business and your needs, no reputable designer should even begin to give you a price.

There are many variables like the amount of concepts, revisions, and deadline, but one that is often left out is how much value design adds to your business. Design is a smart investment, not just an expense like office supplies. It's an investment that you should expect to see returns on whether it’s bringing in new clients, raising awareness, or selling more of your product or service.

I use a project cost instead of an hourly rate for two reasons. Before we start, you know what the cost will be; no surprises at the end. Secondly, you’re not hiring me to work 40 hours, you’re hiring me to use my skill set, knowledge, and experience to deliver results that benefit your business. By taking time to understand your needs, your business, and your competition, I'm able to deliver value to you through personalized design.

So if you’re ready to invest in your business, contact me and let’s get started.

  • I’ve had the distinct privilege of working with Brett on a number of branding and collateral assignments. He has a decidedly minimalist approach to design which tastefully communicates and effectively achieves the clients’ objectives.
    Tony Jurgilas, R.G.D.
    Principal & Design Director at 50 Carleton
  • We've worked with Brett on two projects and are very pleased with both the collaboration and the end result. He quickly understood what we were looking for, and his clean design and attention to subtle details is amazing.
    We would definitely recommend him to others, but are reluctant to do so, since we're quite worried that he'll be swamped with work and thereby unavailable to us if we did.
    Niclas Nilsson & Jon-Erling Dahl
    Owners of fooheads & Papertend
  • Brett is one of the most creative and thoughtful designers I've had the opportunity to work with. Simply put, he's someone you want on your team because he gets stuff done.
    Frank Chartrand, R.G.D.
    Design Director at Bureau
  • Brett is a talented designer and great to work with! His skills not only let him craft results that make impact but he is simply the most professional designer we’ve had the privilege to work with. We’ve worked with Brett on a number of projects and each time we’re amazed at his quality in branding and graphic design but also his approachable character which makes him a joy to work with every time.
    Jay Kapadia
    Partner at Brand Müller
  • Brett was a pleasure to work with! He was incredibly receptive to my vision and feedback throughout the entire creative process and turned revisions around quickly! I appreciated his keen eye for detail and willingness to go above and beyond to deliver a final logo that I was extremely happy with. I look forward to partnering with him on future projects.
    Joymarie Parker
    Owner of Joblogues

Ready to get started?

Fill out the form below or email me at hello@brettlair.ca.