Hey, I'm Brett!
I'm a designer who is passionate about building strong brands for people who dream big.

In other words, I help you communicate to your audience and stand out through thoughtful, strategic design & branding.

Your brand is my focus.

I specialize in creating strong identities, making products stand out, and building brands from the ground up. It doesn't matter if you're just starting up or already established, I'll grow your business through thoughtful, strategic design.

I do this by taking the time to thoroughly understand your business through my Project Worksheet. I get a great understanding of your needs, goals, customers, competition, and more. This targeted insight allows me to help your brand communicate effectively to your ideal customer, which means you get noticed.

My work has been featured on:

How I got here.

7 years ago, I started working full-time at an award-winning advertising agency. I worked with clients that ranged from local businesses to larger clients like Mac's, ESSO, and Ontario Lottery & Gaming. As a way to continually improve my skills, I began freelancing on the side. I soon realized that I was much more passionate about this work, and could offer more value to my clients if I made the leap and turned freelance into a full-time job.

In 2014, I quit my agency job to start my own studio and have since helped establish several companies around the world. Not only reaching across Canada and the United States, but Australia, Sweden, Ireland, and the United Kingdom as well.

Portrait of Brett Lair
Follow me!
  • When you hire Brett, you’re hiring a talented designer that truly wants to see YOU succeed. He’s the kind of guy you can be assured will stick with you until everything is perfect, and then he’ll surprise you with a few extras to make things even better. I initially hired Brett to help me formulate some basic packaging designs and flush out a brand identity… but I could never have foreseen the truly immeasurable value his work would hold for my company. Immensely creative, excellent collaborator, disciplined worker, and stellar teammate.
    Scott Bader
    Founder & Chief Jerk at Tailspin Jerky
  • Brett went above and beyond while working on our brand designs, and delivered a final product that we are very happy with. He worked very quickly and met all deadlines. He was easy to reach and kept us in the loop during the whole process. We look forward to using his services for work in the future, and would recommend him to anyone looking for graphic design services.
    Richard Phillips & Jared Tarswell
    Owners of Iron Road Brewing
  • Brett did an expert job of translating our rough vision into a clean, polished, final design that we couldn't be happier with. From initial concepts to final revisions, Brett always went above and beyond to ensure we were happy with the end result.
    Gavin Anderson
    President & Brewmaster at Anderson Craft Ales
  • We've worked with Brett on two projects and are very pleased with both the collaboration and the end result. He quickly understood what we were looking for, and his clean design and attention to subtle details is amazing.
    We would definitely recommend him to others, but are reluctant to do so, since we're quite worried that he'll be swamped with work and thereby unavailable to us if we did.
    Niclas Nilsson & Jon-Erling Dahl
    Owners of fooheads & Papertend
  • Brett is one of the most creative and thoughtful designers I've had the opportunity to work with. Simply put, he's someone you want on your team because he gets stuff done.
    Frank Chartrand
    UX Designer at Headspace. Previously Edenspiekermann and Bureau.
  • Brett was a perfect designer to work with. He understood our needs and came up with a clean and fresh design. The project had unique technical challenges and limitations which Brett easily understood, he then broke the scope down to a number of deliverable steps. His work has lifted our app to a new level and we will definitely be working with Brett again.
    Peter Molyneux
    Founder of OneView Calendar

Think we're a good fit?

Awesome! Let’s keep things moving so we can start working together. Email me at hello@brettlair.ca, fill out the form below, or complete the Project Worksheet to get started immediately. I'm looking forward to it!