Hey! I'm Brett.
I'm a designer who is focused on building strong brands for people who dream big.

In other words, I help you communicate to your audience and stand out through thoughtful, strategic design & branding.

Your brand is my focus.

Whether it's creating a strong name and identity, making your product stand out, converting casual browsers into paying customers, or building your brand from the ground up, this is what I do!

And it’s done by taking the time to understand your business, needs, goals, competition, and more. This insight allows me to help your brand effectively communicate with your ideal customer and aim for results that matter through thoughtful, strategic design.


How I got here.

7 years ago, I started working full-time at an award-winning advertising agency and worked with clients that ranged from local businesses to larger clients like Mac's, ESSO, and Ontario Lottery & Gaming. I began freelancing on the side as a way to continually improve my skills and quickly realized that I would be better suited to running my own studio and focus on building strong brands from the ground up.

I started my own studio in 2014 and have since helped establish several companies and built up a client base that is worldwide, not only reaching across Canada and the United States, but Australia, Sweden, Ireland, and the United Kingdom.

Portrait of Brett Lair
Follow me!
  • I’ve had the distinct privilege of working with Brett on a number of branding and collateral assignments. He has a decidedly minimalist approach to design which tastefully communicates and effectively achieves the clients’ objectives.
    Tony Jurgilas, R.G.D.
    Design Strategist at 50 Carleton
  • We've worked with Brett on two projects and are very pleased with both the collaboration and the end result. He quickly understood what we were looking for, and his clean design and attention to subtle details is amazing.
    We would definitely recommend him to others, but are reluctant to do so, since we're quite worried that he'll be swamped with work and thereby unavailable to us if we did.
    Niclas Nilsson & Jon-Erling Dahl
    Owners of fooheads & Papertend
  • Brett is one of the most creative and thoughtful designers I've had the opportunity to work with. Simply put, he's someone you want on your team because he gets stuff done.
    Frank Chartrand
    UX Designer at Headspace. Previously Edenspiekermann and Bureau.
  • Brett is a talented designer and great to work with! His skills not only let him craft results that make impact but he is simply the most professional designer we’ve had the privilege to work with. We’ve worked with Brett on a number of projects and each time we’re amazed at his quality in branding and graphic design but also his approachable character which makes him a joy to work with every time.
    Jay Kapadia
    Partner at Brand Müller
  • Brett was a perfect designer to work with. He understood our needs and came up with a clean and fresh design. The project had unique technical challenges and limitations which Brett easily understood, he then broke the scope down to a number of deliverable steps. His work has lifted our app to a new level and we will definitely be working with Brett again.
    Peter Molyneux
    Founder of OneView Calendar

Ready to get started?

If you’ve made it this far, you’re probably thinking that we’re a good fit. Awesome! Let’s keep things moving and talk about how we can make something great. You can email me at hello@brettlair.ca, fill out the form below, or complete the Project Worksheet to get a head start.